SAINT CROIX
Product & E-Commerce Photographer — 2021-2023
Delivered: Product Styling · E-Commerce Photography · Retouching · Lifestyle Photography
Saint Croix is an apparel brand specializing in classic menswear and catalog-driven retail. As a product and e-commerce photographer, I worked across the full visual production process, from styling garments on mannequins and arranging flat lays to photographing, retouching, and preparing final imagery for online storefronts and catalogs. I also contributed to lifestyle and detail photography. This project focuses on the product imagery and styling systems used to carry garments from the rack to their digital first impression on the customer.
The Challenge
Saint Croix required a large volume of consistent product imagery that accurately represented its apparel while maintaining a polished and cohesive e-commerce presentation. Each garment needed to move from its physical state on the rack to a finished digital product page that clearly communicated fit, accurate color, and, most importantly, texture to the customer.
The Solution
I worked across the complete product photography workflow, including preparing and styling garments on mannequins, arranging flat lays, photographing products, retouching imagery, and preparing final assets for online storefronts and catalogs. I maintained color consistency by using swatch cards to match each garment’s true color to its digital representation, while keeping lighting and image retouching focused on preserving and highlighting the detail and texture of the garment.
The Results
The process produced consistent, customer-facing imagery across a wide range of garments and product types that followed existing brand design. By working throughout the entire production pipeline, I was able to maintain continuity from garment preparation through the final online image and ensure that each product was presented clearly and professionally.
